A screenshot claiming Lenskart bans bindi and tilak while allowing hijab sparked backlash online, raising questions about its employee dress code and religious expression rules.
When I first saw the screenshot on my feed, I thought it was just another piece of viral news that would fade away quickly. But the reaction was anything but dull. The image, purportedly from Lenskart’s internal style guide, showed a clear distinction hijab marked as acceptable, while bindi and tilak were listed under prohibited items. That simple line of text set off a frenzy of comments, memes, and heated debates across platforms that discuss the latest news India enthusiasts love to follow.
How the Rumour Spread
It all began with a single post shared by writer Shefali Vaidya. Shefali Vaidya wrote, “So I confirmed, this is genuine. This is what @peyushbansal tells his employees, hijab is okay, but bindi/tilak/Kalawa is not, for @Lenskart_com, a company that exists in Hindu majority Bharat, where most of the employees and consumers are Hindu! What do you say to this? This is page 11 of the Lenskart style guide for employees.” The tone was urgent, almost as if she was holding a flashcard that needed immediate attention.
From there, the screenshot exploded across Twitter, Instagram, and local forums. Users added their own captions, some adding emojis of bindis, others attaching GIFs of people adjusting their hair. The post quickly turned into a breaking news item for many who follow corporate updates, especially those concerning cultural or religious sensitivities.
Public Reaction on Social Media
Social media users reacted with a mix of outrage, sarcasm, and personal stories. One comment read, “Hindu employees denied the right to wear kumkum/bindi, while hijab is allowed? Double standards must end.” Another user, clearly upset, declared, “Thanks for this information. I will never ever buy any glasses from Lenskart. Recently, family members went to India and had their glasses done there. I’m going to tell them all not to ever spend any money in this anti-Hindu establishment.”
What struck me was how many people linked the alleged policy to larger narratives about identity politics in the workplace. A user wrote, “Just stupidity. What a shameful company is Lenskart. What’s the harm they see with bindi/ tilak. They want to run business in India and they want to hurt people’s sentiments.” Another added, “Bindi, thika are traditions. When foreigners value us for our traditions, these desi chaps are more demeaning when it comes to upholding traditional values. Will sheikhs stop wearing robes??” The conversation was a vivid illustration of how a single document, even if unverified, can become a flashpoint for broader societal concerns.
Amidst the criticism, some users tried to bring balance, pointing out that many companies have grooming policies that evolve over time. A few comments even suggested that the screenshot might be outdated, urging a look at the most recent official statements before passing judgment.
Official Response from Peyush Bansal
Amid the swirling storm, Peyush Bansal stepped in with a public statement. The post, posted directly on his official handle, began, “Hi, all. I’ve been seeing an inaccurate policy document going viral about Lenskart. I want to speak directly that this document does not reflect our present guidelines.” Peyush Bansal continued, “Our policy has no restrictions on any form of religious expression, including bindi and tilak, and we …” The tweet was subsequently trimmed, but the key point was clear the alleged rule is not part of the current handbook.
Peyush Bansal added, “Our grooming policy has evolved over the years and outdated versions do not represent who we are today. We apologise for the confusion and concern this situation has caused. We as a company, continue to learn and build. Any lapses in our language or policies have and will continue to be addressed.” This response was shared widely, turning into another wave of trending news India content and prompting many to reassess their earlier reactions.
What caught people’s attention was the calm tone Peyush Bansal used, which contrasted sharply with the heated comments earlier. The founder’s apology, though brief, seemed to aim at de‑escalating the situation while reaffirming Lenskart’s commitment to inclusivity.
What This Means for Workplace Policies in India
Beyond the immediate drama, the episode raises a handful of questions that are relevant for many Indian businesses. First, how often do companies update their internal style guides, and how accessible are these updates to employees? Second, how can organisations ensure that old versions don’t leak and cause confusion? And third, what mechanisms are in place to address concerns about religious expression at work?
In most cases, large corporations maintain a central repository for policy documents, but the digital age can make old PDFs pop up in unexpected places. When such files become public, they can be taken out of context, especially if they don’t reflect the latest revisions. This incident highlights the importance of clear internal communication a lesson that many HR teams across the country can take to heart.
For employees, the story also underscores the need to voice concerns through official channels rather than relying on social media speculation. While the internet provides a fast track to visibility, it can sometimes amplify misunderstandings before the facts are clarified. The Lenskart case demonstrates how a single screenshot can spark a larger debate about cultural sensitivity, corporate responsibility, and the ever‑changing landscape of workplace norms.
Broader Context: Religious Symbols and Corporate India
India’s rich tapestry of religions means that workplaces often encounter a variety of symbols from the bindi and tilak to the hijab, the kirpan, and more. In an ideal scenario, corporate dress codes are crafted to respect these diverse expressions while maintaining a professional environment. However, the line between uniformity and exclusion can be blurry.
Many Indian startups have adopted relaxed dress policies, allowing employees to wear cultural or religious adornments that are meaningful to them. Yet, some multinational giants retain stricter guidelines that sometimes clash with local customs. The Lenskart controversy, whether based on an outdated document or not, sparked a conversation about where Indian companies should draw that line. It also reminded us that a company’s public image is tightly linked to how it navigates these nuanced cultural terrains.
What many observers noted was that the mere perception of bias can be damaging, even if the actual policy is neutral. This is why many businesses now include explicit clauses that protect religious expression, ensuring that no employee feels singled out. It’s a small step, but as the conversation around the Lenskart screenshot showed, it can go a long way toward building trust.
Final Thoughts
Looking back, the whole episode felt like a micro‑cosm of how information spreads in today’s hyper‑connected world. A screenshot, shared by Shefali Vaidya, turned into viral news within hours, prompting reactions ranging from anger to calls for boycott. Peyush Bansal’s quick clarification helped calm the waters, but not before the story had already woven itself into the fabric of India updates that many users follow daily.
For anyone scrolling through their feeds, this serves as a reminder: always check the source, look for the latest official statement, and remember that behind every corporate policy are real people navigating everyday cultural practices. As Lenskart moves forward, the hope is that the company continues to refine its guidelines, keeping them current and inclusive, while the public remains vigilant but fair in its judgments.
In most cases, controversies like this fade, but the lessons they leave behind linger, shaping how businesses, employees, and consumers interact in the ever‑evolving Indian market.









